Saturday, August 30, 2008

Marketing Manager Job

Company: Jack Farrell & Associates
Job Title: Marketing Managers (Academic & Corporate Markets)
Company Description: Executive Recruitment firm representing publishing, medical education and new media clients.
Pay: $70,000.00 - $85,000.00 Per Year
Referral Description: Profit sharing plan - Employees
Job Description: Our client, an online resource for engineers, seeks two marketing managers. One for the academic market and one for corporate.

The right candidates will be given the freedom to drive their own programs and influence our client's marketing vision as they make meaningful impact on our business and build the skills essential to advance their careers.

The Marketing Manager will plan, execute and manage marketing activity to achieve business objectives and revenue targets.

Key responsibilities will include:
• Development and execution of marketing programs which will support new product sales or increase the utilization of product among our installed customer base.
• Develop compelling materials including support lead generating and nurturing efforts
• Develop marketing communication materials which may include selling aids, brochures, customer presentations, sales letters, white papers and product demos.
• Contribute to customer communications plans and execute activities which may include product release communications, customer newsletters and press announcements.
• Execute market research activities and competitive evaluations.
• Evaluate effectiveness of all charged marketing activities using data and recommend modifications and improvements to programs.

The Marketing Manager must be eager to learn and be willing to test, measure, analyze and adjust.

Our client offers a comprehensive package of benefits including medical, dental, life insurance, disability, vacations, and a 401(k) plan with a company match.

Monday, August 11, 2008

Next Two Meetups

We'll be having our next meetup on September 17th, with more opportunity for socializing, networking, and discussing the latest round robin question.

Along those lines, if you have an industry-related question you'd like to discuss with alumni, and a favorite Manhattan bar/lounge that has a quiet private area we can rent (for cheap), let us know.

We will also be having an NYU-sponsored event on October 28th, which will be open to all NYU alumni and will feature a guest speaker as well. More information to come.

And since we want alumni getting involved, if you work with someone you think the alumni would love to hear speak, and/or would like to suggest someone we can invite, please let us know.

So save the dates; share your ideas with us; and Joanne, Ania, and I look forward to seeing you there.

Good night.

Editor Position

Position Summary

This position is responsible for developing books from concept to completion within editorial guidelines and quality standards set by the Executive Editor. The Editor handles the day to day business of selected series, providing hands on editing and writing as required, as well as working with in-house staff and outside resources for those series. This position reports to the Executive and/or Senior Editor.

Key Accountabilities

  • Develop select series/individual titles from bookmap, writer’s guidelines, and prototype through final files, ensuring that end product is on schedule and meets all state and editorial standards.
  • Provide editorial direction and feedback to writers throughout the writing process, collaborating with writers and in-house staff on text, special features, as well as on photo and art specs.
  • Edit and/or write whole or partial manuscript, assuring accuracy of content, including text, images, illustrations, answer keys, glossaries, and correlations as required and necessary.
  • Edit all page proof rounds with input from content reviewers, fact checkers, proof-readers, copy-editors, writers, and supervisory staff.
  • Work collaboratively and collegially with all departments, and attend status meetings for select series, providing ongoing solutions for keeping high quality books on schedule.
  • Collaborate with Executive Editor and team as needed on problem books, providing hands-on editing and rewriting as required.
  • Assist the Executive Editor as needed.

Major Challenges/Decision Making Framework

The major challenge of this position is to meet all deadlines with quality editorial work, which may include writing/rewriting, to ensure that books are well-written, emotionally engaging, and intellectually stimulating, meeting state and editorial standards of quality. The Editor must have a working knowledge of state standards, pedagogy, as well as the ability to write and edit text so that it is engaging, clear, and instructionally sound. This position requires a minimum of 2 years of experience, developing and editing educational books. Classroom experience is a plus.

If interested, contact Susan Gordon at susan@lpalmer.com and tell her you saw the ad on this blog.