Oxford University Press seeks highly motivated Assistant Marketing Manager

Assistant Marketing Manager - Trade @ Oxford University Press

Duration: Full Time
Location: New York, NY


Requirements:
Oxford University Press is seeking a highly motivated candidate to join our team as an Assistant Marketing Manager working on trade titles and key series. We are looking for an energetic self-starter who has a passion for marketing high quality non-fiction titles.

The Assistant Marketing Manager will develop and execute marketing plans and work closely with the editorial, publicity, and sales departments to maximize all promotional opportunities. In addition, he or she will be responsible for analyzing pricing, competition, and sales trends.

Specific responsibilities include:

•Prepare, refine and implement marketing plans for all assigned titles

•Develop promotional partnerships with relevant organizations and websites

•Establish sales strategies for the list and communicate these strategies through sales meeting presentations, promotional materials, direct mail, advertising, etc.

•Create and implement electronic marketing initiatives

•Liaise with editorial, sales, publicity and branch departments to ensure clear communication

•Work with authors to maximize marketing platform

The candidate must be able to work in a fast-paced, detail oriented environment and possess a positive, can-do attitude. We require three to five years related experience in marketing or sales. Book publishing experience preferred. Candidates must be able to demonstrate initiative, creative problem-solving, analytical and organizational skills. Proficiency in Excel a must. College degree required.

E-mail: hrny.us@oup.com

Special Instructions:
Please send all cover letters and resumes with salary requirements to hrny.us@oup.com.

No phone call please!

Meet-Up Roundtable: How much should you pay your friends?

Last week the NYU Publishing Alumni held another meet-up roundtable at the Citigroup Atrium. Once we'd warded off multiple individuals wanting to play "Warhammer" (the Atrium turns out to be a Mecca for role-playing game meet-ups) it was down to business. There were two questions of the night.

First, if you are starting a new publishing project, how much is an ethical amount to pay friends who freelance for you? What standard freelance rates have you heard recently?

"It's a buyer's market" said Felipe Cruz, speaking of freelancers in a down market. "Stellar writers are willing to slash their rates, sometimes even in half." Kristen Quan added that she could see cutting your magazine's going freelance rate by about 25 percent if you were calling in favors in order to get a project off the ground.

"Hiring friends is about setting parameters," said Ania Levinson. "Will you pay a kill fee? Will you be the one personally editing their work?" Levinson, who works at Nature Publishing, said she'd pay $30 to $40 an hour for freelance design and about $1 a word for freelance writing.

Tony voiced a common refrain about working with friends: "Be upfront and fair." Being fair, Ashley added, will actually get you a better product.

"The quality will suffer [if you exploit writers] because the project won't be a priority," said Ashley.

Ashley, who works/volunteers for a young (broke) publication, added that one solution for getting friends to help with your start-up is to pay them with gifts, or a gesture. Everyone agreed that it all depends on your circumstances, however. Sometimes a sweet block party is compensation enough . . . but sometimes you just gotta make rent.

"Give your friends a choice," said Karina Mikhli, "a token [payment] or a gesture."

"If your friends are unemployed," said Jeff, "they'll probably prefer the discounted rate."

Joanne summed it all up: "Hiring friends is rough! Your friend relationship is different than your work relationship. Is it worth getting tough with your friends over work, at the risk of losing your friendship?"

Excellent question. At some point, as our freelancers become colleagues and colleagues become acquaintances, we will all have to deal with walking this line. Do you treat someone differently just because you can get away with it, or because they're desperate? Deep down, we all know the answer to that, but the industry will always push us to cut corners. Let's continue to challenge one another to value writers and pay them a living wage, on principle.

On a different topic, I've got this new publication idea and I'm looking for an unpaid intern . . .

Literary Agency Seeks Full-time Assistant

Literary agency seeks full time assistant to work closely with two Vice Presidents/Agents. Applicant should be interested in commercial fiction and commercial non-fiction, as well as other varied genres.

Essential Job Duties and Responsibilities:

- Answering and placing telephone calls
- Composing press kits for submissions
- Writing rejection letters
- Tracking payments and contracts through various stages
- Tracking submissions
- Keeping detailed schedules
- Generating expense reports
- Corresponding with clients via email and phone
- Reading queries and evaluating manuscripts

*** Additional job responsibilities may be assigned

Requirements:

- Bachelor’s Degree
- Experience at an agency or in book publishing
- Proficient in Microsoft Word, Excel, Lotus, and Outlook
- Superior organizational skills and very detail-oriented
- Ability to prioritize and multitask

About Our
Company:
Trident Media Group is a literary agency and management company founded by Robert Gottlieb and Dan Strone. Trident represents such major clients as Catherine Coulter, Stephen Colbert, Jon Stewart, Deepak Chopra, Michael Ondaatje, Russell Banks, Marilynne Robinson, the Dune Estate, and many other New York Times best-selling authors.

Are Barnes & Noble founder Len Riggio and his nemesis Ron Burkle the only people in America who still want to own a mega-bookstore?

In mid-June, six weeks before he put his company and his legacy on the block, Leonard Riggio was sitting on the top floor of Barnes & Noble’s Flatiron headquarters, facing down the relentless forces of obsolescence. “I still like books,” he said, though it didn’t really need saying. All around him, in a conference room that evoked an elegant old library, were shelves lined with hardbound classics. Books had made Riggio a fortune. For decades, he had been delivering them to consumers at monumental scale in his ubiquitous superstores, a strategy that won him more fear than love in the world of publishing but made him arguably its most powerful player. Books had been very good to him, and now they were dissolving into the ether.

The founder, chairman, and guiding spirit of the company that calls itself the “world’s largest bookseller” is a slight, mustachioed 69-year-old with a Napoleonic temperament. But when he talks about books he fills with sentimentality. Riggio wanted to say something, but he couldn’t quite find the words, so he burst out of his chair and charged over to one wall. “I don’t know how you can intellectualize this,” he said, “but a book is …” To continue his thought, he pulled down a copy of The Count of Monte Cristo, shook it, felt its substance. “This bound volume of Dumas is content. We have to understand people want to own this content. They want this. It’s very important.”

Riggio was trying to say that, whatever becomes of books as physical objects in this new age of digital distribution, he is certain people will still pay for the pleasure of reading. Assuming he’s right, the more pertinent question is whether they will be spending their money at a Barnes & Noble. Sales numbers are down, and the company is valued at a third of what it was worth four years ago. If it is to avoid the fates of Tower Records and Blockbuster, it will have to figure out how to compete in a world where prices are falling and nimble competitors like Amazon and Apple are offering in actuality what the superstore bookseller used to promise only figuratively: immediate, cheap, and limitless selection.

All About the Editorial Freelancers Association

The Editorial Freelancers Association (EFA) is a national not-for-profit —501(c)6— organization, headquartered in New York City, run almost entirely by volunteers.

Its members, experienced in a wide range of professional skills, live and work in forty-five of the United States and in Canada, England, France, India, Ireland, Israel, and Japan.

Read more about the benefits that EFA membership affords in the membership benefits summary or more in depth topic by topic through the various section menus across their site.

Managing Editor position

Managing Editor – contact donnan@Lpalmer.com – Location – Las Vegas, NV on-site only

The managing editor will oversee and manage the scheduling and business aspects of the Editorial department including the management of contract and freelance writers.

Interested candidates should possess the following:

• Bachelor's Degree in English, Creative Writing, Journalism, or Communications or related field
• Minimum 3 years managing editor experience related to book publishing
• Must be highly organized and able to multi-task
• Must be very computer literate and web knowledgeable
• Work experience and familiarity with psychology, counseling, or other behavioral healthcare/medical experience will be helpful.
• Knowledge of publishing design and manufacturing processes, especially digital
• Knowledge of design and manufacturing vendors

Competitive salary and benefits provided. Relocation available.  Strict drug-free environment. EOE.